Emotional Data Analytics in 60 seconds
Emotion is the Superglue of Brands.
Introducing Yawye, the world’s only software that measures and quantifies emotions. We score consumer, employee and investor sentiment, reporting results in 60 seconds on secure dashboards.
Always in context. Always at scale.
Yawye unlocks Emotional Value using four keys.
Emoji
We unleash the power of the fastest growing language history: emoji. This empowers Millennial and Gen Z audiences to express their emotions in an intuitive, immediate way.
Data Science
Blending computer, data and behavioral science, we create bespoke emotional models with demographic stratification to unlock emotional analytics at scale.
Streaming Video
We aggregate user responses with precision context to any streaming video about brands, products, a/b tests, diversity & inclusion, social & economic justice etc.
Modern Panels
Diverse, scaleable, and targeted to your needs in a way that goes far beyond “rounding up the usual suspects”.
What We Deliver
We publish emotional bond dashboards.
We measure how your consumers, investors and employees are feeling about your company, and score the strength of their feelings from 0-100.
Samples from our employee emotional bond dashboards — click on an image to zoom in for more detail.
The Tool You Turn to Before You Set Strategy
What We Measure
Yawye is a quantum leap beyond legacy tools including surveys, focus groups, and polls. With Yawye, you’ll pinpoint how your consumers, investors and employees are feeling, and identify how to most effectively engage them.
Brand Emotional Bonds
Quantify how your customers are feeling across all consumer-facing communications. Our data helps you enrich your communications strategy with insights on trends informing consumer emotional bond volatility, competitive benchmarks, and the demographic “who, what, and why” driving your scores.
Brand Emotional Bonds
Quantify how your customers are feeling across all consumer-facing communications. Our data helps you enrich your communications strategy with insights on trends informing consumer emotional bond volatility, competitive benchmarks, and the demographic “who, what, and why” driving your scores.
Employee Emotional Bond
Hearts don’t beat once a year. With Yawye you can ditch annual surveys and gather feedback at scale at multiple points throughout the year, with results ready in 5 minutes. Our anonymized platform builds trust and loyalty when providing responses, and our data helps reduce turnover costs and improve morale and productivity.
Investor Emotional Bond
What investors feel about your company’s future matters. Understand your investors’ emotions around your company to inform sharper investor relations communications.
Custom Yawye Metrics
Measure and score what people feel about product innovation, test content, recruitment & retention tools, or social policies.
